Summary Report

The Summary Report groups individual Datalines in order to reduce the impact of individual D ataline outliers.  The Summary Report may be customized to suit user’s needs, however the first 10 fields are defaults.

Field			Summary Description
	General	Keyword	Displays the keyword and variations
		User1	Displays user defined fields.  Although these fields may be anything passed during job setup, it is not uncommon to include: Keyword Popularity, PPC bid price, etc.
		User2
		User3
	Grouped Statistics	Group Range	The range of Datalines that are grouped together.  Custom URLs appear on individual lines
		Weighted Average KDA-Title	Weighted average values based on the user weighting given to each field of the detail report.
		Weighted Average KDA-Body
		Weighted Average Backlinks
		Weighted Average PageRank
		Average Score	Average score value based on weighted values for each field of the detail report plus the non-linear scoring algorithm

Additional fields may be added to the Summary Report through the Report tab.

Example Summary Report: