Report KDA Screens

The Reports/KDA screen covers weighting assignments for each KDA metric and Summary Report grouping statistics.

The Reports/KDA tab is divided into 4 distinct KDA metric groups:

·         Body

·         Title

·         Description

·         Keyword

Users may enter weight values for each metric (or choose the DEFAULT report configuration for default weights).  Based on these weights, SE ANALYST calculates the weighted ratio (Weight %) for each metric and applies the ratio to the corresponding value for each Dataline.

The weighted average total is used in the scoring algorithm to compute the Grand Score. Check boxes allow users to select statistics to display in the Summary Report.

Example:
Sample Dataline (KDA)

	Metric Group	Metric		Weight (value)	Weight %	Sample Dataline			Weighted Average Total
						Metric	Weighted Metric
KDA	Body	B-Phrase		600	53.10%	0.030	0.016		0.097
		B-Broad		300	26.50%	0.035	0.009
		B-Parts		0	0.00%	0.050	0.000
	Body (other)	H1		2	0.20%	2.000	0.004
		H2		5	0.40%	1.000	0.004
		H3		7	0.60%	0.000	0.000
		B		5	0.40%	1.000	0.004
		OL		2	0.20%	0.000	0.000
		UL		0	0.00%	0.000	0.000
		ALT		5	0.40%	1.000	0.004
		AHREF		5	0.40%	1.000	0.004
	Title	T-Phrase		100	8.80%	0.240	0.021
		T-Broad		60	5.30%	0.350	0.019
		T-Parts		40	3.50%	0.350	0.012
	Description	D-Phrase		0	0.00%	0.080	0.000
		D-Broad		0	0.00%	0.100	0.000
		D-Parts		0	0.00%	0.100	0.000
	Keyword	K-Phrase		0	0.00%	0.200	0.000
		K-Broad		0	0.00%	0.250	0.000
		K-Parts		0	0.00%	0.300	0.000